The Role of Communication in Road Safety

  • Peter Vulcan
Conference paper


In this paper, communication has been assumed to include provision of information and ideas by the whole range of media including press, billboards, pamphlets, radio, television as well as specific promotions and sponsorships. It includes paid advertising, community service placements as well as promotion through editorials, features, radio talkback and other public relations activities. Personal communications and use of the Internet have been excluded.


Road Safety Seat Belt Road User Rear Seat Blood Alcohol Content 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.


  1. 1.
    Cameron MH, Haworth H, Oxley J, Newstead S, Le T. Evaluation of transport accident commission road safety television advertising, Monash University Accident Research Centre, Report No. 52, September 1993.Google Scholar
  2. 2.
    Cameron MH, Newstead S, Vulcan P. Analysis of reductions in Victorian road casualties, 1989 to 1992. Proceedings of the 17th ARRB Conference, Part 5, Australian Road Research Board, August 1994.Google Scholar
  3. 3.
    Elliott B. Effective road safety campaigns: a practical handbook, Federal Office of Road Safety, Canberra, CR80, March 1989.Google Scholar
  4. 4.
    Harrison WA. Update of alcohol times as a surrogate measure of alcohol involvement in accidents. Research Note, Monash University Accident Research Centre, 1990.Google Scholar
  5. 5.
    Johnson IR, Cameron MH. The use of television Publicity to modify seat belt wearing behavior. Department of Transport, Office of Road Safety, Melbourne, OR3, April 1979.Google Scholar
  6. 6.
    Milne PW. Fitting and wearing of seat belts in Australia: the history of a successful countermeasure. Department of Transport, Office of Road Safety, Melbourne, OR2, January 1979.Google Scholar
  7. 7.
    Vulcan PA. A review of progress in road safety. RW Cumming Memorial Address, 1992.Google Scholar
  8. 8.
    Vulcan AP, Cameron MH, Watson WL. Mandatory bicycle helmet use: Experience in Victoria, Australia. World Journal of Surgery, 16:389–397, 1992.CrossRefGoogle Scholar

Copyright information

© Springer-Verlag Berlin · Heidelberg 2000

Authors and Affiliations

  • Peter Vulcan
    • 1
  1. 1.Monash UniversityAustralia

Personalised recommendations