Rethinking Convergence: A New Word to Describe an Old Idea

  • Germán Arango-ForeroEmail author
  • Sergio Roncallo-Dow
  • Enrique Uribe-Jongbloed
Part of the Media Business and Innovation book series (MEDIA)


Convergence seems to be a new concept related to the field of communication. Nevertheless it is important to remark that the idea of convergence is a classic one in order to understand the relationship between humans and communication processes. The present chapter depicts the evolution of convergence as a theoretical framework, from philosophical perspectives such as Simondon’s idea of genesis and McLuhan’s laws of media to the contemporary approaches such as Jenkin’s convergence culture. Instead of thinking of convergence as a contemporary characteristic of communication environment, or merely a technological objectuality, we propose to rethink it as a reloaded term used as a word rather than as an abstract concept in current literature. Since words can develop many meanings, convergence has been used to a variety of aspects in recent years.


Media Industry Media Outlet Technical Object Steam Engine Digital Revolution 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer-Verlag Berlin Heidelberg 2016

Authors and Affiliations

  • Germán Arango-Forero
    • 1
    Email author
  • Sergio Roncallo-Dow
    • 1
  • Enrique Uribe-Jongbloed
    • 2
  1. 1.Universidad de La SabanaChíaColombia
  2. 2.Universidad del NorteBarranquillaColombia

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