The authors use the Marketing Science.And the one of the authors study to clarify the type of “Otome-game”user. “Otome-game” users have many kinds of liking or desire.So it is difficult for makers to create products that match with the demands of users.By this research, users and makers will be able to trade at the suitable type of demands. So the auther will research the market of the “Otome-game”. The data that is collected by marketing research is analyzed by SPSS.


Marketing Science Otome-game Japanese culture User Analysis SPSS 


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Copyright information

© Springer-Verlag Berlin Heidelberg 2013

Authors and Affiliations

  • Misaki Tanikawa
    • 1
  • Yumi Asahi
    • 1
  1. 1.Department of Systems EngineeringShizuoka UniversityNaka-kuJapan

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