Abstract
In this chapter, we introduce the methods of operational globalization, mainly answering the question “how are operations globalized?” This chapter starts by introducing background knowledge of a firm’s globalization and studies the globalization of operations strategy from three views including competency, resource, and process-based views. Then we discuss the globalization of manufacturing and basic manufacturing globalization modes, and the globalization of service operations and basic services globalization modes. Several case examples including Globalization of Coca-Cola, Operational Globalization of Lenovo, BMW Global Manufacturing, KFC Global Service, and a case Globalization of Huawei illustrate the globalization of operations.
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Gong, Y. (2013). Globalization of Operations. In: Global Operations Strategy. Springer Texts in Business and Economics. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-36708-3_2
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DOI: https://doi.org/10.1007/978-3-642-36708-3_2
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