Abstract
Corporate technology managers are faced with a wide range of responsibilities: Apart from being in charge of the acquisition, preservation, protection and application of technological competencies, they are expected to attend to a preferably solid and market-oriented technological positioning of their company (for the scope of technology management see for instance Burgelman, Christensen and Wheelwright 2004). This accumulation of tasks has given rise to a need for the projection of a technology’s temporal development, including its prevalently heterogeneous connections as well as the derivation of activities which serve to support or even improve a company’s technological standing. Technology roadmapping represents an ideal method of dealing with the latter two of the above mentioned concerns in an integrative way.
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Moehrle, M.G., Isenmann, R., Phaal, R. (2013). Basics of Technology Roadmapping. In: Moehrle, M., Isenmann, R., Phaal, R. (eds) Technology Roadmapping for Strategy and Innovation. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-33923-3_1
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DOI: https://doi.org/10.1007/978-3-642-33923-3_1
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