Value Propositions for Serious Games in Health and Well-Being
- 1.8k Downloads
There are many different potential applications for Serious Games (SGs) in the field of Health and Well-being. While a significant number of SGs have already been produced, there is often a lack of consideration of the business aspects of the development including the market realities for a particular SG application. The development of a value dimensions framework and the analysis of a representative sample of SGs across a range of different Health and Well-being functional (market) sectors revealed significant diversity between functional sectors. Furthermore, an additional level of complexity may be added when the end-users of a SG are separate and distinct entities from the stakeholder(s) commissioning (and paying) for the development of a SG and as a result may differ in their perceptions of value. It is recommended that value propositions need to be carefully considered when planning the development of SGs in the field of Health and Well-being.
KeywordsSerious Games Value Dimension Value Proposition Health Well-being
Unable to display preview. Download preview PDF.
- 1.World Health Organization.: Preamble to the Constitution of the World Health Organization as adopted by the International Health Conference, New York, 19 June-22 July 1946; signed on 22 July 1946 by the representatives of 61 States (Official Records of the World Health Organization, no. 2, p. 100) and entered into force on 7 April 1948Google Scholar
- 2.Games for Health Project, http://www.gamesforhealth.org/aboutus.html
- 3.Goldstein, D., Loughran, J., Donner, A.: Health eGames Market Report (2008), http://gaming4health.com/hgmr2008
- 4.Investor EA Sport, http://investor.ea.com/releasedetail.cfm?ReleaseID=387220
- 6.Gershenfeld, A.: Response to Merrilea Mayo’s paper Bringing Game Based Learning To Scale: The Business Challenges of Serious Games, http://www7.nationalacademies.org/bose/Gershenfeld_Gaming_CommissionedPaper.pdf
- 7.World Health Organization.: Ottawa Charter for Health Promotion. First International Conference on Health Promotion Ottawa (November 21, 1986), http://www.who.int/hpr/NPH/docs/ottawa_charter_hp.pdf
- 9.National Institute for Health and Clinical Excellence, http://www.nice.org.uk/aboutnice/about_nice.jsp
- 12.PatientsLikeMe, http://www.patientslikeme.com/about
- 13.foldit Solve Puzzles for Science, http://fold.it/portal/
- 14.Gamers outdo computers at matching up disease genes, http://www.nature.com/news/gamers-outdo-computers-at-matching-up-disease-genes-1.10203
- 17.Glanz, K., Rimer, B., Viswanath, K.: Health Behavior and Health Education: Theory, Research, and Practice. Jossey-Bass, San Francisco (2008)Google Scholar