Problem Verification and Analysis

  • Rudolf Grünig
  • Richard Kühn


Chapter 7 explains the first two steps of the heuristic decision-making procedure. In Step 1 “Verifying the discovered decision problem”, three questions which require answer before further work is done are introduced. Then Step 2 “Analysing the decision problem” is explained. The authors believe that it is not only the most difficult but also the most important step of the whole procedure. Therefore the different tasks are explained in detail, basing firmly on a recruiting problem and an acquisition possibility as examples of a threat and an opportunity problem.


Decision Problem Decision Situation Problem Discovery Employee Satisfaction Problem Verification 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


  1. Hungenberg H (1999) Problemlösung und Kommunikation. Munich/ViennaGoogle Scholar
  2. Joiner (Hrsg) (1995) Cause-and-effect diagram. MadisonGoogle Scholar
  3. Kühn R, Kreuzer M (2006) Marktforschung. Bern/Stuttgart/ViennaGoogle Scholar
  4. Porter M (1991) Towards a dynamic theory of strategy. Strateg Manag J (special issue):95–117, WinterGoogle Scholar

Copyright information

© Springer-Verlag Berlin Heidelberg 2013

Authors and Affiliations

  1. 1.Chair of ManagementUniversity of FribourgFribourgSwitzerland
  2. 2.MarlySwitzerland

Personalised recommendations