Profit Model Three: Combined Pricing
A profit model comprises profit source and pricing mode. Each one of the five modes can be adopted for a group of consumers and a product. In many cases, a company sells multiple products to several groups of customers. IBM may sell servers, software and consulting services to an SME (Small and medium enterprises), and a periodical might be distributed to libraries, companies and individuals. The way in which different pricing models maximally yield profits tests the wisdom of a company, and effectively combining models forms a key component of economic and managerial logic.