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Trademarks as a Telecommunications Indicator for Industrial Analysis and Policy

  • Sandro Mendonça
Part of the Lecture Notes in Computer Science book series (LNCS, volume 7216)

Abstract

Innovation and economic transformation are difficult phenomena to measure, especially in high-tech fast changing sectors. Dynamic competition is a key driving force behind growth and a complex, multidimensional nature calls for an integrated approach. Recently a research agenda that see trademark as a valuable addition to the economic indicators arsenal has been gaining momentum. This section makes the case for employing trademarks as an indicator for assessing dynamic competition and international competitiveness in the telecommunications equipment and services sector. It considers community trademark data to explore stylized facts and recent trends in the European market, a sophisticated and contested world sales pitch on which this data can be employed to generate substantive academic insights as well as useful knowledge for policy-makers at the EU and national levels.

Keywords

telecommunications indicators trademarks competitiveness policy Lisboa Portugal 

References

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Copyright information

© The Author(s) 2012

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 2.5 International License (http://creativecommons.org/licenses/by-nc/2.5/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Authors and Affiliations

  • Sandro Mendonça
    • 1
    • 2
    • 3
    • 4
  1. 1.Instituto Universitário de Lisboa (ISCTE-IUL)Portugal
  2. 2.BRU (PEst-OE/EGE/UI0315/2011)Portugal
  3. 3.Dinâmia-CET (ISCTE-IUL)Portugal
  4. 4.UECE (ISEG-UTL)Portugal

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