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Telecommunication Economics pp 33–41Cite as

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Trademarks as a Telecommunications Indicator for Industrial Analysis and Policy

Trademarks as a Telecommunications Indicator for Industrial Analysis and Policy

  • Sandro Mendonça3,4,5,6 
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  • Open Access
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  • 3 Citations

Part of the Lecture Notes in Computer Science book series (LNCCN,volume 7216)

Abstract

Innovation and economic transformation are difficult phenomena to measure, especially in high-tech fast changing sectors. Dynamic competition is a key driving force behind growth and a complex, multidimensional nature calls for an integrated approach. Recently a research agenda that see trademark as a valuable addition to the economic indicators arsenal has been gaining momentum. This section makes the case for employing trademarks as an indicator for assessing dynamic competition and international competitiveness in the telecommunications equipment and services sector. It considers community trademark data to explore stylized facts and recent trends in the European market, a sophisticated and contested world sales pitch on which this data can be employed to generate substantive academic insights as well as useful knowledge for policy-makers at the EU and national levels.

Keywords

  • telecommunications
  • indicators
  • trademarks
  • competitiveness
  • policy Lisboa
  • Portugal

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References

  1. Fagerberg, J.: Innovation: A guide to the literature. In: Fagerberg, J., Mowery, D., Nelson, R. (eds.) The Oxford Handbook of Innovation, pp. 1–26. Oxford University Press, Oxford

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  2. Mendonça, S., Pereira, T.S., Godinho, M.M.: Trademarks as an indicator of innovation and industrial change. Research Policy 33, 1385–1404 (2004)

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  3. Mendonça, S. (ed.): Estudo sobre o Contributo das Marcas para o Crescimento Económico e para a Competitividade Internacional. INPI (2011)

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  4. Schmoch, U.: Service marks as novel innovation indicator. Research Evaluation 12, 149–156 (2003)

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  5. Schmoch, U., Gauch, S.: Service marks as indicators for innovation in knowledge-based services. Research Evaluation 18(4), 323–335 (2009)

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Author information

Authors and Affiliations

  1. Instituto Universitário de Lisboa (ISCTE-IUL), Portugal

    Sandro Mendonça

  2. BRU (PEst-OE/EGE/UI0315/2011), Portugal

    Sandro Mendonça

  3. Dinâmia-CET (ISCTE-IUL), Portugal

    Sandro Mendonça

  4. UECE (ISEG-UTL), Portugal

    Sandro Mendonça

Authors
  1. Sandro Mendonça
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Editor information

Editors and Affiliations

  1. Kios Research Center, University of Cyprus, P.O. Box 20537, 1678, Nicosia, Cyprus

    Antonis M. Hadjiantonis

  2. Institut für Informatik (IFI), Universität Zürich, Binzmühlestrasse 14, 8050, Zürich, Switzerland

    Burkhard Stiller

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Mendonça, S. (2012). Trademarks as a Telecommunications Indicator for Industrial Analysis and Policy. In: Hadjiantonis, A.M., Stiller, B. (eds) Telecommunication Economics. Lecture Notes in Computer Science, vol 7216. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-30382-1_6

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  • DOI: https://doi.org/10.1007/978-3-642-30382-1_6

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-30381-4

  • Online ISBN: 978-3-642-30382-1

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