Advertisement

IBMM for Questionnaire Design Improvement

  • Gang Kou
  • Daji Ergu
  • Yi Peng
  • Yong Shi
Chapter
Part of the Quantitative Management book series (QUANT, volume 1)

Abstract

Questionnaire survey is a commonly used way to collect opinions and views in AHP/ANP. However, many factors such as tedious design format, redundant content, long length etc, may lead to inconsistent comparison matrix for the decision problem. Invalid or bad results of a questionnaire survey may cause the decision makers to make wrong decision. Furthermore, in the AHP/ANP, the score items for a comparison matrix in a questionnaire increase drastically if there are more comparisons, which result in longer survey.

Keywords

Analytical Hierarchy Process Questionnaire Survey Score Item Comparison Matrix Design Format 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

References

  1. Chiclana F, Herrera-Viedma E, Alonso S (2009) A note on two methods for estimating missing pairwise preference values. IEEE Trans Syst Man Cybernet B Cybernet 39:1628–1633CrossRefGoogle Scholar
  2. Ergu D, Kou G (2011) Questionnaire design improvement and missing item scores estimation for rapid and efficient decision making. Ann Oper Res 2011. doi: 10.1007/s10479-011-0922-3
  3. Fedrizzi M, Giove S (2007) Incomplete pairwise comparison and consistency optimization. Eur J Oper Res, Elsevier, 183(1):303–313Google Scholar
  4. Lim KH, Swenseth SR (1993) An iterative procedure for reducing problem size in large scale AHP problems. Eur J Oper Res 67:64–74CrossRefGoogle Scholar
  5. Millet I, Harker PT (1990) Globally effective questioning in the analytic hierarchy process. Eur J Oper Res 48:88–97CrossRefGoogle Scholar
  6. Saaty TL (2001b) Deriving the AHP 1–9 scale from first principles. In: ISAHP 2001 proceedings, Bern, SwitzerlandGoogle Scholar

Copyright information

© Springer-Verlag Berlin Heidelberg 2013

Authors and Affiliations

  • Gang Kou
    • 1
  • Daji Ergu
    • 2
  • Yi Peng
    • 1
  • Yong Shi
    • 3
  1. 1.School of Management and EconomicsUniversity of Electronic Science and Technology of ChinaChengduChina, People’s Republic
  2. 2.College of Electrical and Information EngineeringSouthwest University for NationalitiesChengduChina, People’s Republic
  3. 3.University of Nebraska at Omaha IS&TOmahaUSA

Personalised recommendations