India Business Etiquette and Culture

  • Dezan Shira & Associates
  • Chris Devonshire-Ellis
Part of the India Briefing book series (INDIABRIEF)


India is one of the oldest civilizations in the world and is a complicated mixture of old and new traditions from the West and East. For those doing business in the country, it is vital to gain a basic understanding of the country’s cultural customs. The country is defined by its cultural and linguistic diversity—unmatched by any other country. If you are planning to do business with or in India, it is important to understand this vibrant culture.


Corporate Governance Power Distance Institutional Void Tata Group Indian Business 
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Copyright information

© Asia Briefing Ltd. 2012

Authors and Affiliations

  • Dezan Shira & Associates
    • 1
  • Chris Devonshire-Ellis
    • 2
  1. 1.KowloonHong Kong SAR
  2. 2.Dezan Shira & Associates, Asia Briefing Ltd.KowloonHong Kong SAR

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