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International Conference of Design, User Experience, and Usability

DUXU 2011: Design, User Experience, and Usability. Theory, Methods, Tools and Practice pp 521–530Cite as

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How to Improve User Experience in Mobile Social Networking: A User-Centered Study with Turkish Mobile Social Network Site Users

How to Improve User Experience in Mobile Social Networking: A User-Centered Study with Turkish Mobile Social Network Site Users

  • Özgürol Öztürk17 &
  • Kerem Rızvanoğlu17 
  • Conference paper
  • 4677 Accesses

  • 2 Citations

Part of the Lecture Notes in Computer Science book series (LNISA,volume 6769)

Abstract

This study evaluated the hypothesis that design aspects of the user interface of the applications and the capabilities and constraints of different mobile devices could affect mobile user experience in social network sites (SNS). For this purpose a qualitative mobile usability test, based on a multi-method approach, was carried out with a sample of 25 Turkish university students who were experienced mobile SNS users. The tests were conducted with two different smartphones: Iphone and Blackberry. The participants were observed during the task executions and additional data was collected by the “think aloud” procedure, eye-tracking and video recording of the participants. A short debriefing interview was also made to gain a detailed insight into the user experience. The findings revealed significant mobile usability problems caused specifically by the user interface features of the applications and limitations of each device and enable to propose guidelines to improve user experience in mobile SNS.

Keywords

  • User Experience
  • Mobile
  • Social Networking

This study was realized under the coordination of Assoc. Prof. Kerem Rızvanoğlu with the support of Galatasaray University Scientific Research Fund.

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References

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Author information

Authors and Affiliations

  1. Faculty of Communication, Galatasaray University, Ciragan Cad. No:36, Ortakoy, 34357, Istanbul, Turkey

    Özgürol Öztürk & Kerem Rızvanoğlu

Authors
  1. Özgürol Öztürk
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  2. Kerem Rızvanoğlu
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Editor information

Editors and Affiliations

  1. Aaron Marcus and Associates, Inc., 1196 Euclid Avenue, Suite 1F, 94708-1640, Berkeley, CA, USA

    Aaron Marcus

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© 2011 Springer-Verlag Berlin Heidelberg

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Cite this paper

Öztürk, Ö., Rızvanoğlu, K. (2011). How to Improve User Experience in Mobile Social Networking: A User-Centered Study with Turkish Mobile Social Network Site Users. In: Marcus, A. (eds) Design, User Experience, and Usability. Theory, Methods, Tools and Practice. DUXU 2011. Lecture Notes in Computer Science, vol 6769. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-21675-6_60

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  • DOI: https://doi.org/10.1007/978-3-642-21675-6_60

  • Publisher Name: Springer, Berlin, Heidelberg

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