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Networking as a Strategy for Small and Medium Professional Service Firms

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Strategic Management of Professional Service Firms

Abstract

Next to the big representative ones, more and more small and medium professional service firms characterize the way the sector appears. In the past they have not been given much attention, since in the end it was only the large professional service firms that had the decisive control of developments in the sector. In the meantime, this situation has changed such that the number of smaller and medium professional service firms has increased considerably. This can be ascribed, e.g., to spin-offs and increased demand from smaller and medium companies with a limited budget for professional services. In this book we would like to compensate for this omission by addressing the strategic growth possibilities for small and medium professional service firms, in particular with focus on the networking of added value processes and use of social capital .

Co-authors: Tim Kampe and Simon Woll

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Kaiser, S., Ringlstetter, M.J. (2011). Networking as a Strategy for Small and Medium Professional Service Firms. In: Strategic Management of Professional Service Firms. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-16063-9_12

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