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A Knowledge: Learning-Based Perspective on Foreign Direct Investment and the Multinational Enterprise

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Abstract

We apply insights from Edith Penrose’s work to extant theories of Foreign Direct Investment (FDI) and the multinational enterprise (MNE) as developed by John Dunning’s Ownership, Location, Internalization (OLI) Paradigm, to propose a novel knowledge-learning-based theory of FDI and the MNE. We suggest that the knowledge/learning-based approach has important implications with regard to the nature of, and the interactions between, O, L and I, and that it helps endogenize and integrate the three elements of Dunning’s triad in the context of a dynamic, strategic and entrepreneurial perspective of the MNE. The learning-based perspective adds a cognitive dimension to the MNE and OLI. It supports a forward looking, synchronic decision making view, that may lead to apparently sub-optimal decisions, taken in view of anticipated changes, alongside strategic behaviour, aiming to effect such change, once decisions have been reached. It also helps explain new strategies of MNEs, which are harder to appreciate within the conventional paradigm.

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Notes

  1. 1.

    Earlier contributions to the literature included both Edith Penrose (1956) and John Dunning (1958), indeed Hymer (1976) cites both Dunning and Penrose in his PhD thesis. However, neither Penrose, nor Dunning had posed the question why FDI (intra-firm) versus inter-firm foreign operations.

  2. 2.

    Indeed he even used the verb ‘internalize’ already at the PhD thesis “The firm is a practical devise which substitutes for the market. The firm internalizes or supersedes the market” (Hymer 1976, p. 48).

  3. 3.

    Hymer’s analysis and, even, terminology in this article incorporates most major contributions of the post-Coase transaction costs literature, see Dunning and Pitelis 2008.

  4. 4.

    Dunning (2005), for example, proposes institution-seeking FDI, an idea in line with the knowledge-based perspective.

  5. 5.

    In contrast to some critics, Hymer had examined the historical evolution of O advantages in the context of his “‘law’ of increasing firm size” (Hymer 1972), yet failed to see advantages as a process of endogenous knowledge generation and (thus) firm growth. That task was performed by Penrose (1959) and up to a point by evolutionary models of the MNE, such as Kogut and Zander’s (1993). Despite significant progress in dynamising and extending the OLI (e.g., Dunning 2001), an application of Penrose’s intra-firm knowledge generation dynamic to the OLI has not been attempted before.

  6. 6.

    No detailed explanation of intra-firm advantages generation has been provided in extant Hymer, transaction costs and (thus) early OLI-based theories. The intra-firm focus is specific to Penrose (and subsequent resource-based-view (RBV) scholarship, see, for example, Pitelis 2007a, for a recent account).

  7. 7.

    A way to visualize this possibility is by considering the world as fully integrated-flat. In such a world any restrictive practices by large firms, would tend to lead to monopolistic imperfections, in terms of reduced consumer surplus and innovation, therefore static and intertemporal efficiency (Baumol 1991, 2002). If large firms are tempted to pursue such practices in order to capture value, and if nation states try to help them through strategic trade policies and protectionism to include non-tariff barriers.

  8. 8.

    As discussed in Pitelis (2002a).

  9. 9.

    Although she explicitly distinguished between the firm and the market and discussed the boundaries issue, she went on to focus on growth, not on the issue of the existence per-se.

  10. 10.

    For a speculation as to why, see Kay (1999) and Pitelis (2000).

  11. 11.

    Notably, the observation that the use of managerial time has positive costs (Marris 1999) that TGF fails to deal with issues of intra-firm conflict (Pitelis 2000) and that a number of important assertions by Penrose have yet to be tested (Pitelis 2007a).

  12. 12.

    The nearest she comes in the book to discussing the MNE is the following: “Often the large firms organize their various types of business in separate divisions or subsidiaries” (p. 156).

  13. 13.

    In private discussions. Note also that Richardson (1972) too, pursued this approach. In essence the two terms are synonymous.

  14. 14.

    Also institution-seeking FDI, a more recent important addition to the OLI (Dunning 2005).

  15. 15.

    Being capabilities-based and very Penrosean in nature, this contribution has acquired prominence. Yet both the Penrosean view of vertical integration and Kogut and Zander’s view of the MNE, suffer from a failure to appreciate that differential firm capabilities are tantamount to relative firm superiority on the market (i.e. relative market failure). This also raises the question why - in which context the Hymer/Buckley/Casson/Williamson transaction costs-based explanation is of significance. It is interesting to note that in her case study on the Hercules Powder Company (Penrose 1960) she provides a reason for vertical non-integration of Hercules’ customers and of Hercules, in terms of ‘oligopolistic interaction’ arguments, but also in terms of the superior advantages of specialization of Hercules’.

  16. 16.

    “Firms not only alter the environmental conditions necessary for the success of their actions, even more important, they know that they can alter them and that the environment is not independent of their own activities” (Penrose 1959, p. 42)

  17. 17.

    Our support is consistent with Dunning’s most recent writings on MNEs as agent of institutional change (see Dunning and Lundan 2009).

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Acknowledgments

I am grateful to John Dunning, Roger Sugden and Alain Verbeke for useful comments and suggestions on earlier drafts. The paper draws on and develops an earlier paper published in Management International Review (Pitelis 2007b). Support by the EC through the DYNREG project is gratefully acknowledged. Errors are ours.

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Pitelis, C.N. (2011). A Knowledge: Learning-Based Perspective on Foreign Direct Investment and the Multinational Enterprise. In: Nijkamp, P., Siedschlag, I. (eds) Innovation, Growth and Competitiveness. Advances in Spatial Science. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-14965-8_10

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