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Japan’s Population Aging and Silver Industries


The “aging problem” should not be viewed as an economic encumbrance. It is better viewed in the context of the robustness of the economy. Expansion of the carrying capacity of the active labor force, as well as active aging among older adults, will decrease the burden on society. This chapter draws out social and cultural implications of demographic changes in the context of Japan’s transformation from a Fordist to post-Fordist economy. The distinction shifts attention to the social organization of technology-based service industries. The growing number of older persons and senior households means immense business opportunities for developing new solutions, products, and services. Older adults are potent consumers, willing and economically able to maintain independent living and a high quality of life. This chapter discusses a number of emerging silver industries, including housing and real estate, food, pets, robotics, senior care appliances, and the funeral market.


  • Real Estate
  • Baby Boomer
  • Independent Living
  • Service Robot
  • Consumption Capacity

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Usui, C. (2011). Japan’s Population Aging and Silver Industries. In: Kohlbacher, F., Herstatt, C. (eds) The Silver Market Phenomenon. Springer, Berlin, Heidelberg.

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