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Goals of Software Vendors for Partner Ecosystems – A Practitioner´s View

  • Karl Michael Popp
Part of the Lecture Notes in Business Information Processing book series (LNBIP, volume 51)

Abstract

There is literature about large software vendors building ecosystems around themselves [1,2]. This paper looks at goals they try to achieve with partner ecosystems.

Keywords

Business ecosystems software industry partnership models goals of partnership models partner programs 

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Copyright information

© Springer-Verlag Berlin Heidelberg 2010

Authors and Affiliations

  • Karl Michael Popp
    • 1
  1. 1.SAP AG, Corporate DevelopmentWalldorfGermany

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