Skip to main content
SpringerLink
Log in
SpringerLink
Log in

Shopping Assistant

  • Conference paper
User Centric Media (UCMEDIA 2009)

Included in the following conference series:

  • 972 Accesses

Abstract

This paper presents the Shopping Assistant, the prototype of a platform which provides personalized advertisements, ontology based product recommendations and user support to find a (non–web) store selling desired products. The benefits are satisfied consumers, better advertising revenues and fine grained TV usage statistics which enable broadcasters to provide a more user centric program composition.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Log in via an institution
Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 39.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 54.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

References

  1. Wojcicki, S.: (VP, Google Product Management): Making ads more interesting (2009)

    Google Scholar 

  2. ITEA 2 WellCom Project, http://www.itea-wellcom.org

Download references

Author information

Authors and Affiliations

  1. SES ASTRA TechCom Chateau de Betzdorf, Grand Duchy of Luxembourg in Cooperation with University of Trier and University of Luxembourg supported by the Fonds National de la Recherche, L-6815, Betzdorf, Luxembourg

    Bernd Klasen, Alexander Vinzl & Takeshi Martinez

Authors
  1. Bernd Klasen
    View author publications

    You can also search for this author in PubMed Google Scholar

  2. Alexander Vinzl
    View author publications

    You can also search for this author in PubMed Google Scholar

  3. Takeshi Martinez
    View author publications

    You can also search for this author in PubMed Google Scholar

Editor information

Editors and Affiliations

  1. Informatics and Telematics Institute, Centre for Research and Technology Hellas, 1st Km Thermi-Panorama Road, 57001, Thermi-Thessaloniki, Greece

    Petros Daras

  2. CREATE-NET, Via alla Cascata 56D, 38100, Trento, Italia

    Oscar Mayora Ibarra

Rights and permissions

Reprints and permissions

Copyright information

© 2010 ICST Institute for Computer Science, Social Informatics and Telecommunications Engineering

About this paper

Cite this paper

Klasen, B., Vinzl, A., Martinez, T. (2010). Shopping Assistant. In: Daras, P., Ibarra, O.M. (eds) User Centric Media. UCMEDIA 2009. Lecture Notes of the Institute for Computer Sciences, Social Informatics and Telecommunications Engineering, vol 40. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-12630-7_25

Download citation

  • DOI: https://doi.org/10.1007/978-3-642-12630-7_25

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-12629-1

  • Online ISBN: 978-3-642-12630-7

  • eBook Packages: Computer ScienceComputer Science (R0)

Publish with us

Policies and ethics

Search

Navigation