Abstract
With the rapid development of Web 2.0 and cloud computing concept and applications, there are many unprecedented web-based multimedia applications are emerging today and they pose many new challenges in multimedia research. In this talk, I first summarize the common features of the new wave of multimedia applications which I call Media 2.0. I use 5 D’s to describe Media 2.0 principles, namely, Democratized media life cycle; Data-driven media value chain; Decoupled media system; Decomposed media contents; and Decentralized media business model. Then I explain what the implications of Media 2.0 to multimedia research are and how we should choose our research topics that could make big impacts. Finally, I use example research projects ranging from media codecs, media systems, media search and media related advertisement from MSRA to demonstrate the ideas I have talked about. I hope these ideas and principles could inspire the audience to come up with new media 2.0 research topics and applications in the future.
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© 2010 Springer-Verlag Berlin Heidelberg
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Li, S. (2010). Media 2.0 – The New Media Revolution?. In: Boll, S., Tian, Q., Zhang, L., Zhang, Z., Chen, YP.P. (eds) Advances in Multimedia Modeling. MMM 2010. Lecture Notes in Computer Science, vol 5916. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-11301-7_2
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DOI: https://doi.org/10.1007/978-3-642-11301-7_2
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-11300-0
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