Abstract
In this paper we examine the strategic response of the construction companies to the climate agenda and the emerging nanotechnologies. A case is brought on the Danish window industry. The construction industry has for a long time been considered little innovative and this also goes for the window section. It seems that a combination of an intensified focus on climate issues and the potential of nanotechnology is invoking a new innovation potential and pressure in the window industry. Specifically we identify a strategic shift among the major players towards more systemic innovations that places the window as a part of the wider energy system of the house, a trend that isn’t driven by but could be reinforced by the new nanotech opportunities that so far only play a limited strategic role.
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Andersen, M.M., Molin, M. (2009). Eco-innovation Strategies in the Construction Sector: Impacts on Nanotech Innovation in the Window Chain. In: Bittnar, Z., Bartos, P.J.M., Němeček, J., Šmilauer, V., Zeman, J. (eds) Nanotechnology in Construction 3. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-00980-8_20
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DOI: https://doi.org/10.1007/978-3-642-00980-8_20
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-00979-2
Online ISBN: 978-3-642-00980-8
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