Abstract
Developers at SAP take immense pride in the work they do. Development groups are considered special, and the title ‘Developer’ is revered inside the organization. Engineering excellence and admiration for craftsmanship are part of the company culture and are generally expected from a German company. From the early days onwards, Labs India focused creating a location that lived and breathed the same engineering culture as in Germany. Development tasks were done in taking into consideration every activity in the software development lifecycle. In this way, developers could gain comprehensive knowledge of the customers’ trouble points and develop deeper insight into the challenges faced by end users.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Author information
Authors and Affiliations
Corresponding author
Rights and permissions
Copyright information
© 2009 Springer-Verlag Berlin Heidelberg
About this chapter
Cite this chapter
Neumann, C., Srinivasan, J. (2009). Product Development and Innovation. In: Managing Innovation from the Land of Ideas and Talent. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-540-89283-0_5
Download citation
DOI: https://doi.org/10.1007/978-3-540-89283-0_5
Published:
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-540-89282-3
Online ISBN: 978-3-540-89283-0
eBook Packages: Business and EconomicsBusiness and Management (R0)