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Eye Monitoring Studies on TV News and the Web Converge: A Tale of Two Screens

  • Sheree Josephson
  • Michael E. Holmes
Part of the Signals and Commmunication Technologies book series (SCT)

Abstract

The merger of the “lay-back culture of the living room with the bustling activity of the lean-forward Net” [367] is underway. American television is starting to look a lot like the Web and the Web is looking more and more like television. This visual convergence will likely accelerate with the impending penetration of interactive TV (iTV) into the U.S. market and the growth of “Web 2.0” sites.

Keywords

News Story Levenshtein Distance Distance Index Screen Design Substitution Cost 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© Springer-Verlag Berlin Heidelberg 2008

Authors and Affiliations

  • Sheree Josephson
    • 1
  • Michael E. Holmes
  1. 1.Weber State UniversityOgdenUSA

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