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Finanzpsychologie

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Book cover Wirtschaftspsychologie

Part of the book series: Springer-Lehrbuch ((SLB))

Zusammenfassung

Da die Psychologie die Wissenschaft vom Erleben und Verhalten von Menschen darstellt, legt der Begriff nahe, dass Finanzpsychologie etwas mit der wissenschaftlichen Untersuchung des Erlebens und Verhaltens von Menschen im Umgang mit finanziellen Mitteln zu tun haben muss. Interessanterweise hat diese recht junge psychologische Subdisziplin ihren Ursprung gar nicht in der Psychologie, die lange Zeit ein weitgehendes Desinteresse an finanzwirt- und finanzwissenschaftlichen Fragestellungen zeigte. Als »Gründungsvater« der Finanzpsychologie kann der Wirtschaftswissenschaftler Günter Schmölders angesehen werden, dessen klassische Arbeiten zur Psychologie des Geldes (Schmölders, 1966) und zur Einführung in die Geld- und Finanzpsychologie (Schmölders, 1975) den Grundstein legten für die systematische, empirische Analyse finanzbezogenen menschlichen Erlebens und Verhaltens. Dabei hatte Schmölders ein sehr enges Verständnis des Begriffs Finanzpsychologie, wie schon die Abgrenzung von der Geldpsychologie im Titel des zweitgenannten Werkes vermuten lässt: Seiner Ansicht nach sollte sich Finanzpsychologie mit der verhaltensbezogenen Analyse finanzpolitischer Entscheidungsprozesse sowie den Reaktionen der Bürger auf die Staatswirtschaft (z. B. ihre Steuermoral) beschäftigen.

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Authors and Affiliations

  1. Georg-Elias-Müller-Institut für Psychologie, Abt. für Wirtschafts- und Sozialpsychologie, Georg-August-Universität Göttingen, Gosslerstr. 14, 37073, Göttingen

    Prof. Dr. Stefan Schulz-Hardt, Dr. Frank Vogelgesang & Dr. Andreas Mojzisch

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  1. Lehrstuhl für Psychologie, insbes. Wirtschafts- und Sozialpsychologie, Friedrich-Alexander-Universität Erlangen-Nürnberg, Lange Gasse 20, 90403, Nürnberg

    Klaus Moser

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Schulz-Hardt, S., Vogelgesang, F., Mojzisch, A. (2007). Finanzpsychologie. In: Moser, K. (eds) Wirtschaftspsychologie. Springer-Lehrbuch. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-540-71637-2_11

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