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Abstract

The Norwegian economy continued to experience a strong upswing in 2005. The increase in the GDP for the year 2006 is expected to reach 3.4%; private consumption rose in 2005 and projections for 2006 are calling for about a 3.6% increase. Direct marketing is widely used in Norway and also widely accepted — above all when providing information about a quality product in a clever way and emphasizing the benefits of the product.

Keywords

Quality Product Household Size Private Consumption Internet Connection Average Household 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© Springer-Verlag Berlin Heidelberg 2007

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