Abstract
In contemporary businesses substantial efforts are made to promote workforce diversity. Some leading organizations publically announce the introduction of I&D (inclusion and diversity) strategies and train their management staff in diversity management. Those initiatives most often build implicitly on the assumption that workforce diversity is positively correlated with organizational performance which, as research results show, is somewhat debatable. Consequently, the gap between the key assumptions of diversity management and business practice calls for further research. This article is an attempt to address it by presenting the concept of conjoined management drawing on observations of management routines in the best European football clubs, i.e. highly dynamic organizations which deal quite well with diverse workforce. In essence, conjoined management consists of five dimensions: talent focused recruitment, sense of unity for a common goal, collective group identity, transparency of operations and inside-out leadership. To demonstrate application of the concept in practice a case study has been presented on an application integration department within a multinational FMCG company.
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Notes
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- 2.
The measurement of age diversity was conducted with the kurtosis statistic which is a measure of the concentration of results around the average. The nationality diversity was measured through dividing the number of countries of players’ origin through the total number of players employed in a club.
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Parts of this case were also included in M. Kandora, 2017, In search for effective methods of routine formation, Management. The Journal of the University of Zielona Góra, 21(1), pp. 20–39.
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Similar examples can be found in military history where some of the great commanders (see e.g. Alexander the Great) were leading their armies this way.
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Hopej, M., Kandora, M. (2019). The Concept of Conjoined Management. In: Wilimowska, Z., Borzemski, L., Świątek, J. (eds) Information Systems Architecture and Technology: Proceedings of 39th International Conference on Information Systems Architecture and Technology – ISAT 2018. ISAT 2018. Advances in Intelligent Systems and Computing, vol 854. Springer, Cham. https://doi.org/10.1007/978-3-319-99993-7_16
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