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High-Tech French Fries

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Perspectives on Everyday Life

Abstract

French fries are the most popular cooked food sold in the United States and play an important role in the obesity epidemic there and in other countries as well. Statistics show the average American eats close to 30 pounds of French fries a year—about a half a pound a week. In this chapter, the semiotician Roland Barthes is quoted on the cultural significance of “frites” to French culture and the psychoanalyst and marketing expert Clotaire Rapaille is quoted on how food preferences are imprinted on children as they grow up in a particular country.

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Berger, A.A. (2018). High-Tech French Fries. In: Perspectives on Everyday Life. Palgrave Pivot, Cham. https://doi.org/10.1007/978-3-319-99795-7_23

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