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Online Platforms and the Circular Economy

  • Jan KonietzkoEmail author
  • Nancy Bocken
  • Erik Jan Hultink
Chapter
Part of the Palgrave Studies in Sustainable Business In Association with Future Earth book series (PSSBAFE)

Abstract

Online platforms have a growing influence on how people interact with the physical world. They organise data streams, economic interactions and social exchanges of their users. Competitive dynamics in this emerging ‘platform society’ revolve around the ability to attract users to a platform, and to collect and analyse data from their interactions to achieve network effects. This chapter is about the roles of online platforms in enabling a more sustainable and circular economy. It identifies and describes three potential roles: they can enable people and organisations to (1) market, (2) operate and (3) co-create products, components and material. The identified roles provide a playground for firms to experiment with online platforms to advance their digital transition towards a circular economy.

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Copyright information

© The Author(s) 2019

Authors and Affiliations

  • Jan Konietzko
    • 1
    Email author
  • Nancy Bocken
    • 2
    • 3
    • 4
  • Erik Jan Hultink
    • 3
  1. 1.Departments of Design Engineering and Product Innovation ManagementDelft University of TechnologyDelftThe Netherlands
  2. 2.Lund University IIIEELundSweden
  3. 3.Department of Product Innovation ManagementDelft University of TechnologyDelftThe Netherlands
  4. 4.Lappeenranta University of TechnologyLappeenrantaFinland

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