Abstract
Cerne addresses an enduring theoretical conflict around whether markets are moral or immoral and draws our attention to how this issue is dealt with in practice. The first chapter demonstrates how this question of markets as moral or immoral has come into sharper focus in a globalised economy, and how market actors have dealt with it in practice. Rather than relying on the idea that market actors may say one thing while doing another, this chapter encourages embracing language as a social practice in order to understand how global markets are attempted to be moralised through the creativity of international business discourse. In this chapter, the reader is invited on a global journey exploring how language is used to (re)produce global markets as moralised.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Akerlof, G. (1970). The market for lemons. Quarterly Journal of Economics, 84(3), 488–500.
Arndt, J. (1979). Toward a concept of domesticated markets. The Journal of Marketing, 43, 69–75.
Aspers, P. (2010). Orderly fashion: A sociology of markets. Princeton University Press.
Austin, J. L. (1975 [1962]). How to do things with words (2nd ed., M. Sbisà & J. O. Urmson, Eds.). Oxford: Oxford University Press.
Bartley, T. (2007). Institutional emergence in an era of globalization: The rise of transnational private regulation of labor and environmental conditions. American Journal of Sociology, 113(2), 297–351.
Beckert, J. (2016). Imagined futures. Cambridge, MA: Harvard University Press.
Beckert, J., & Dewey, M. (Eds.). (2017). The architecture of illegal markets: Towards an economic sociology of illegality in the economy. Oxford University Press.
Best, J. (2003). Review article moralizing finance: The new financial architecture as ethical discourse. Review of International Political Economy, 10(3), 579–603.
Blommaert, J. (2005). Discourse: A critical introduction. Cambridge University Press.
Bourdieu, P. (1977). Outline of a theory of practice. Cambridge: Cambridge University Press.
Bourdieu, P. (1982). Ce que parler veut dire: l’économie des échanges linguistiques. Paris: Fayard.
Bourdieu, P. (2000). Making the economic habitus: Algerian workers revisited. Ethnography, 1(1), 17–41.
Bourdieu, P., & Wacquant, L. (1999). On the cunning of imperialist reason. Theory, Culture & Society, 16(1), 41–58.
Bowen, H. R. (1953). Social responsibilities of the businessman. New York: Harper & Row.
Butler, J. (1990). Gender trouble: Feminism and the subversion of identity. London: Routledge.
Callon, M. (2007). What does it mean to say that economics is performative? In D. MacKenzie, F. Muniesa, & L. Siu (Eds.), Do economists make markets? On the performativity of economics. Princeton, NJ: Princeton University Press.
Campbell, J. L. (2007). Why would corporations behave in socially responsible ways? An institutional theory of corporate social responsibility. The Academy of Management Review, 32(3), 946–967.
Carrigan, M., & Attalla, A. (2001). The myth of the ethical consumer–do ethics matter in purchase behaviour? Journal of Consumer Marketing, 18(7), 560–578.
Carroll, A. B. (1979). A three-dimensional conceptual model of corporate performance. Academy of Management Review, 4(4), 497–505.
Chiapello, E., & Fairclough, N. (2002). Understanding the new management ideology: A transdisciplinary contribution from critical discourse analysis and new sociology of capitalism. Discourse & Society, 13(2), 185–208.
Chouliaraki, L., & Fairclough, N. (1999). Discourse in late modernity: Rethinking critical discourse analysis. Edinburgh University Press.
Crane, A., & Glozer, S. (2016). Researching corporate social responsibility communication: Themes, opportunities and challenges. Journal of Management Studies, 53(7), 1223–1252.
Davis, K. (1960). Can business afford to ignore social responsibilities? California Management Review, 2(3), 70–76.
Derrida, J. (1981). Dissemination. Chicago: University of Chicago Press.
Edelman. (2017). 2017 Edelman Trust Barometer. Retrieved February 3, 2017, from https://www.edelman.com/research/2017-edelman-trust-barometer
Egels-Zandén, N. (2011). The Swedish clean clothes campaign. In T. Hale & D. Held (Eds.), Handbook of innovations in transnational governance (pp. 259–265). Polity Press.
Elyachar, J. (2005). Markets of dispossession: NGOs, economic development, and the state in Cairo. Duke University Press.
Ethirajan, A. (2013, April 24). Bangladesh Dhaka building collapse leaves 87 dead. BBC News. Retrieved from https://www.bbc.co.uk
Fairclough, N. (1993). Critical discourse analysis and the marketization of public discourse: The universities. Discourse & Society, 4(2), 133–168.
Fligstein, N. (2002). The architecture of markets: An economic sociology of twenty-first-century capitalist societies. Princeton University Press.
Foucault, M. (1961). Folie et déraison: Histoire de la folie à l’âge classique (Vol. 169). Paris: Plon.
Fourcade, M. (2009). Economists and societies: Discipline and profession in the United States, Britain and France, 1890s to 1990s. Princeton: Princeton University Press.
Fourcade, M., & Healy, K. (2007). Moral views of market society. Annual Review of Sociology, 33, 285–311.
Friedman, M. (1962). Capitalism and freedom. Chicago: Chicago University Press.
Gereffi, G. (1999). International trade and industrial upgrading in the apparel commodity Chain. Journal of International Economics, 48, 37–70.
Giddens, A. (1984). The constitution of society: Outline of the theory of structure. Berkeley: University of California Press.
Granovetter, M. (1985). Economic action and social structure: The problem of embeddedness. American Journal of Sociology, 91(3), 481–510.
Guillén, M. F. (2001). Is globalization civilizing, destructive or feeble? A critique of five key debates in the social science literature. Annual Review of Sociology, 27(1), 235–260.
Habermas, J. (1984). The theory of communicative action (Vol. 2). Beacon Press.
Harvey, D. (2006). Spaces of global capitalism. Verso.
von Hayek, F. A. (1944). The road to serfdom. Chicago: University of Chicago Press.
Healy, K. (2006). Last best gift. Altruism and the market for blood and organs. Chicago: Chicago University Press.
Hirschman, A. O. (1982). Rival interpretations of market society: Civilizing, destructive, or feeble? Journal of Economic Literature, 20(4), 1463–1484.
Hitt, M. A. (1998). Twenty-first-century organizations: Business firms, business schools, and the academy. Academy of Management Review, 23(2), 218–224.
Ioannou, I., & Serafeim, G. (2015). The impact of corporate social responsibility on investment recommendations: Analysts’ perceptions and shifting institutional logics. Strategic Management Journal, 36(7), 1053–1081.
Janssens, M., & Steyaert, C. (2014). Re-considering language within a cosmopolitan understanding: Toward a multilingual franca approach in international business studies. Journal of International Business Studies, 45(5), 623–639.
Kelly, A. (2016, January 19). Children as young as seven mining cobalt used in smartphones, says Amnesty. The Guardian. Retrieved from https://www.theguardian.com
Knorr-Cetina, K., & Bruegger, U. (2002). Global microstructures: The virtual societies of financial markets. American Journal of Sociology, 107(4), 905–950.
Labaton Sucharow. (2015). The street, the bull and the crisis: A survey of the US and UK financial services industry. Retrieved from www.secwhistlebloweradvocate.com/LiteratureRetrieve.aspx?ID=224
Manik, J. A., & Yardley, J. (2013, April 24). Building collapse in Bangladesh leaves scores dead. The New York Times. Retrieved from https://www.nytimes.com
Margolis, J. D., & Walsh, J. P. (2003). Misery loves companies: Rethinking social initiatives by business. Administrative Science Quarterly, 48(2), 268–305.
Marx, K. (1932). Das Kapital. Vol. 1 [1872]. Vienna and Berlin: Verlag für Literatur und Politik.
Matten, D., & Moon, J. (2008). ‘Implicit’ and ‘explicit’ CSR: A conceptual framework for a comparative understanding of corporate social responsibility. Academy of Management Review, 33(2), 404–424.
McCloskey, D. N. (2006). The bourgeois virtues: Ethics for an age of commerce. University of Chicago Press.
Montesquieu, C. L. (1961 [1748]). De l’esprit des lois. Paris: Garnier.
Nagel, T. (2005). The problem of global justice. Philosophy & Public Affairs, 33(2), 113–147.
Nee, V., & Opper, S. (2012). Capitalism from below: Markets and institutional change in China. Harvard University Press.
Nelson, V., Haggar, J., Martin, A., Donovan, J., Borasino, E., Hasyim, W., Mhando, N., Senga, M., Mgumia, J., Quintanar Guadarrama, E., Kendar, Z., Valdez, J., & Morales, D. (2016). Fairtrade coffee: A study to assess the impact of Fairtrade for coffee smallholders and producer organisations in Indonesia, Mexico, Peru and Tanzania. Chatham, UK: Natural Resources Institute, University of Greenwich.
Polanyi, K. (1957 [1944]). The great transformation. Boston: Beacon Press.
Porter, M. E., & Kramer, M. R. (2006). The link between competitive advantage and corporate social responsibility. Harvard Business Review, 84(12), 78–92.
Rotschild, M., & Stiglitz, J. (1976). Equilibrium in competitive insurance markets: An essay on the economics of imperfect information. The Quarterly Journal of Economics, 90(4), 629–649.
Ryle, G. (1984 [1949]). The concept of mind. London: Hutchinson.
Sahlin-Andersson, K., & Engwall, L. (2002). The expansion of management knowledge: Carriers, flows, and sources. Stanford University Press.
Smith, A. (2008 [1776]). The wealth of nations. Oxford: Oxford World’s Classics.
Spence, A. M. (1974). Market signaling: Informational transfer in hiring and related screening processes (Vol. 143). Harvard University Press.
Stigler, G. (1981). Economics or ethics? The Tanner lectures on human values, 2, 143–191.
Veblen, T. (1994 [1889]). The theory of the leisure class. London: Penguin Books.
White, H. C. (1981). Where do markets come from? American Journal of Sociology, 87(3), 517–547.
Wittgenstein, L. (1999 [1953]). Philosophical investigations (G. E. M. Anscombe, Trans.). New York: Macmillan.
Zelizer, V. A. (1978). Human values and the market: The case of life insurance and death in 19th-century America. American Journal of Sociology, 84(3), 591–610.
Author information
Authors and Affiliations
Rights and permissions
Copyright information
© 2019 The Author(s)
About this chapter
Cite this chapter
Cerne, A. (2019). Introduction. In: Moralising Global Markets. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-319-75981-4_1
Download citation
DOI: https://doi.org/10.1007/978-3-319-75981-4_1
Published:
Publisher Name: Palgrave Macmillan, Cham
Print ISBN: 978-3-319-75980-7
Online ISBN: 978-3-319-75981-4
eBook Packages: Business and ManagementBusiness and Management (R0)