Producing the ‘Self’ Online. Self and Its Relationship with the Screen and Mirror

  • Yasmin Ibrahim


The insertion of our lives into the screen and fascination with the screen represent moments of extreme curiosity and primal interest with this self-as-part-of-the-human condition. This introductory chapter argues that this ‘infantile’ moment of self-discovery with the screen is equivalent to the mirror moment of self-identification. In the digital age, the screen performs a multitude of functions from self-discovery to voyeurism, encapsulating our renewed ubiquitous fascination with the mirror as the starting point of self-discovery. Our obsession with the screen in the digital age needs to be located as a cultural artefact associated with news, celebrity and the spectacular. In the digital age, the screen and mirror become interchangeable as they become part of the project to perform, project and consume the self. This introductory chapter examines the production of the self in the digital age through its troubled and unsettling relationship with the mirror and the screen as artefacts of self-production.


Mirror Screen Self-image Self-representation Self-construction 


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Copyright information

© The Author(s) 2018

Authors and Affiliations

  • Yasmin Ibrahim
    • 1
  1. 1.School of Business and ManagementQueen Mary University of LondonLondonUK

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