The Scourge of Modern Lifestyles

(with Glenn Stewart)
  • Subhash Pokhrel
  • Lesley Owen
  • Kathryn Coyle
  • Doug Coyle


Modern lifestyles/behaviours are complex to understand; more complex is how to modify them to improve population health status. This chapter provides an overview of these issues. Most public health interventions aimed at modifying lifestyles/behaviours are or have potential to be effective and cost-effective. However, the greatest challenge for contemporary public health policymakers is the “type” of evidence on which to base their decisions. It is unlikely for a single intervention to deliver a significant positive effect in modifying lifestyle behaviours in order to realise the health and wider benefits; rather, most effects come from a multifaceted approach in which several interventions are delivered concurrently as a “package”. The evidence showing the value for money of such a multifaceted approach is sparse.


Lifestyle Behaviour change Return on investment ROI Public health 


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Copyright information

© The Author(s) 2017

Authors and Affiliations

  • Subhash Pokhrel
    • 1
  • Lesley Owen
    • 2
  • Kathryn Coyle
    • 3
  • Doug Coyle
    • 4
  1. 1.Health Economics Research Group (HERG), Division of Health SciencesBrunel University LondonUxbridgeUK
  2. 2.Centre for GuidelinesNational Institute for Health and Care ExcellenceLondonUK
  3. 3.Health Economics Research Group (HERG)Brunel University LondonUxbridgeUK
  4. 4.School of Epidemiology and Public HealthUniversity of OttawaOttawaCanada

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