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Green Logistics Competency: A Resource Hierarchy View of Supply Chain Sustainability

  • Frank G. AdamsEmail author
  • Colin B. Gabler
  • V. Myles Landers
Conference paper
Part of the Developments in Marketing Science: Proceedings of the Academy of Marketing Science book series (DMSPAMS)

Abstract

Environmental supply chain sustainability has become a critical focus for firms, yet both scholars and practitioners seem to struggle with alignment between logistics service requirements and environmental concerns. This conceptual research examines the problem as an issue in properly leveraging the cultural antecedents of both supply chain and sustainability capabilities. A synthesis of the known literature proposes that a market orientation-driven resource hierarchy view model of relationships between supply chain and environmental orientations may provide a means by which firms can increase both environmental sustainability and performance outcomes.

Keywords

Environmental orientation Logistics service quality Market orientation Supply chain orientation Strategy development Sustainable supply chains 

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Copyright information

© Springer International Publishing AG 2018

Authors and Affiliations

  • Frank G. Adams
    • 1
    Email author
  • Colin B. Gabler
    • 2
  • V. Myles Landers
    • 3
  1. 1.Mississippi State UniversityStarkvilleUSA
  2. 2.Ohio UniversityAthensUSA
  3. 3.Rochester Institute of TechnologyRochesterUSA

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