Fuzzy Logic System Based on Canvas Model to Evaluate the Initial Viability of a Business Proposal

  • Carlos Enrique Montenegro MarínEmail author
  • Laura Daniela Acosta Contreras
  • Andrés Ricardo Barreto López
  • Paulo Alonso Gaona-García
Conference paper
Part of the Communications in Computer and Information Science book series (CCIS, volume 742)


Currently, there are many programs that support entrepreneurship as a way to improve economic and social conditions of a country. In this article is designed the model of a fuzzy logic system with the aim of providing a tool that allows generating an initial indicator of the viability of a product or business proposal, based on the model design Canvas and using as a reference the EMIS Benchmarking Score proposed by the Euromoney Institutional Investor Company (EMIS), an organization that provides financial information of companies. The implementation of this prototype taken from experimental data achieved a correlation of 88%, which implies that the model is stable and it fits with the established metrics for the benchmark.


Canvas model Fuzzy logic EMIS Feasibility Correlation 


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Copyright information

© Springer International Publishing AG 2017

Authors and Affiliations

  1. 1.Universidad Distrital Francisco José de CaldasBogotáColombia

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