Media Logic or Media Logics? An Introduction to the Field
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Caja Thimm, Mario Anastasiadis and Jessica Einspänner-Pflock give an introduction to the media logic concept developed by Altheide and Snow in 1979. The chapter highlights the role the concept still plays in the context of international media and communication studies and gives an outlook on the volume’s content in each of the chapters.
KeywordsMedia logicMedia Logic Mass mediaMass Membership Categorization Analysis (MCA) Media studiesMedia Studies Public spherePublic Sphere
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