Communication and Dissemination of the Model

  • Marta Magagnini
Part of the The Urban Book Series book series (UBS)


In Japanese poetry, haikus are characterized by a precise technique for their composition. These guidelines/rules define a method to generate synthetic images of reality evoked by places and figures in nature. The choice of synthesis and attachment to the state of things are also at the basis of the QLandQLife project. The analogy is obviously a little forced, but it could, however, appear like a revelation reading Bashō’s precise haiku, which echoes some keywords in the QLandQLife research: living, comfort, thermal hygrometric comfort. The use of the haiku as an epigraph to open this text is therefore a strategy to communicate the project, such that in the stupor due to the subversion of the language, the power of the image arrives strong and clear (Fig. 22.1).


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Copyright information

© Springer International Publishing Switzerland 2018

Authors and Affiliations

  1. 1.School of Architecture and DesignUniversity of CamerinoAscoli PicenoItaly

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