Skip to main content

Online Shopping Inventory Issues and Its Impact on Shopping Behavior: Customer View

  • Conference paper
  • First Online:
Recent Trends in Information and Communication Technology (IRICT 2017)

Abstract

Last few decades showed a progressive development towards online businesses in Pakistan that resulted electronic commerce (e-commerce) a recipient of some challenges on entirely new level. Issues related to inventories shown by e-commerce websites include lie about inventory for stock availability acts as the most critical aspect of online shopping. Its impact on customer’s shopping behavior is the emerging challenge which has been overlooked in past. Therefore, this research has focused to investigate the interplay of online shop’s inventory related issues such as lie about inventory on online shopping behaviors in Pakistan. In order to achieve the research objectives, survey is conducted through questionnaire. It is noticeably observed from results that there is a strong correlation found between online shop’s inventory issues with shopping behaviors. According to the findings, it is notified that due to higher rate of inventory issues there is an extensive decline is noticed in online shopping behavior. This study can benefit industry to have valuable insights to avoid negative customer experiences and to improve the inventory related issues in order to boost up online buying behaviors in Pakistan.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 169.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 219.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Similar content being viewed by others

References

  1. R: Internet system consortium (ISC) domain survey (2017). http://ftp.isc.org/www/survey/reports/current/. Accessed 22 Feb 2017

  2. Nielsen: E-commerce: evolution or revolution or revolution in the fast moving consumer goods world? (2014). http://s1.q4cdn.com/199638165/files/doc_financials/Nielsen-Global-E-commerce-Report-August-2014.pdf. Accessed 19 Feb 2017

  3. Ericsson Mobility Report Appendix. South East Asia and Oceania Market Overview (1–6) (2014)

    Google Scholar 

  4. Nielson, A.C.: Trends in online shopping. A Global Nielson Consumer Report (2008)

    Google Scholar 

  5. Attaa, A.: Online shops lie about their inventory and this is killing e-commerce industry in Pakistan! (2015). http://propakistani.pk/2015/05/13/online-shops-lie-about-their-inventory-and-this-is-killing-e-commerce-industry-in-pakistan/. Accessed May 2016

  6. Dawood, A.: Creating a roadmap for eCommerce in Pakistan (2015). http://dyl-ventures.com/creating-a-roadmap-for-ecommerce-in-pakistan/. Accessed May 2016

  7. Attaa, A.: Pakistani ecommerce industry has one key flaw that we must fix right away! (2015). http://propakistani.pk/2015/07/01/pakistani-ecommerce-industry-has-one-key-flaw-that-we-must-fix-right-away/. Accessed May 2016

  8. Kasunic, M.: Designing an Effective Survey: Software Engineering Institute (2005)

    Google Scholar 

  9. Adnan, H.: An analysis of the factors affecting online purchasing behavior of Pakistani consumers. Int. J. Mark. Stud. 6(5), 133–148 (2014)

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Muhammad Noman Malik .

Editor information

Editors and Affiliations

A Appendix

A Appendix

Rights and permissions

Reprints and permissions

Copyright information

© 2018 Springer International Publishing AG

About this paper

Cite this paper

Malik, M.N., Khan, H.H., Chofreh, A.G., Goni, F.A. (2018). Online Shopping Inventory Issues and Its Impact on Shopping Behavior: Customer View. In: Saeed, F., Gazem, N., Patnaik, S., Saed Balaid, A., Mohammed, F. (eds) Recent Trends in Information and Communication Technology. IRICT 2017. Lecture Notes on Data Engineering and Communications Technologies, vol 5. Springer, Cham. https://doi.org/10.1007/978-3-319-59427-9_83

Download citation

  • DOI: https://doi.org/10.1007/978-3-319-59427-9_83

  • Published:

  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-59426-2

  • Online ISBN: 978-3-319-59427-9

  • eBook Packages: EngineeringEngineering (R0)

Publish with us

Policies and ethics