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Trust and Entrepreneurialism

  • Esther HoratEmail author
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Abstract

Following up on the previous two chapters, this section investigates the social organisation of trade and demonstrates the importance of social relations in businesses. Social relations do not only facilitate transactions between traders and their suppliers and customers, but also form the basis for the informal banking and credit system in the village. Trust is of paramount importance in this respect, especially in cases of misconduct, for there is no mechanism for legal enforcement other than social sanctions. Yet, some relations may turn out to be a burden and constrain the actions of traders. This chapter accounts for a variety of relations within the village and carefully analyses how they are employed. (112 words)

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Copyright information

© The Author(s) 2017

Authors and Affiliations

  1. 1.Universität ZürichZurichSwitzerland

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