Abstract
Chapter 2 consists of the first steps of developing a systematic management model for corporate responsibility. First, the company should set up a steering group – Jouko Kuisma suggests who should take part, what tasks the group should undertake and how the work should be scheduled. The first important task is stakeholder assessment: identifying the key stakeholders, examining their expectations, discussing own actions for responding and finding the indicators with which the results can be monitored. Risk assessment and SWOT analysis, as well as analysis of the present status of own company and competitors, are the next steps to be taken. In order to identify the material aspects and indicators with which the performance can be monitored, Jouko Kuisma adapts the Global Reporting Initiative’s list of recommended aspects and indicators, which makes materiality assessment quite simple, though the discussion in the steering group will undoubtedly be very lively. Kuisma gives a brief description of the GRI indicators in Chapters 3 to 8.
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Kuisma, J. (2017). Developing a Management Model for Corporate Responsibility. In: Managing Corporate Responsibility in the Real World. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-319-54078-8_2
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DOI: https://doi.org/10.1007/978-3-319-54078-8_2
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Publisher Name: Palgrave Macmillan, Cham
Print ISBN: 978-3-319-54077-1
Online ISBN: 978-3-319-54078-8
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