Advertisement

Fashion in a Circular Economy

  • Kirsi NiinimäkiEmail author
Chapter

Abstract

This chapter lays grounding for principles in a circular economy from the fashion viewpoint. Chapter presents following approaches; design for longevity, design for services, design for reuse in manufacture, design for material recovery and new business models for circular economy. Building a circular economy system and transformative business for fashion requires a new system level and radical innovations. Therefore, also the key stakeholders and their roles for this transformation are discussed. At the end of the text design principles for circular economy are highlighted.

Keywords

Circular economy (CE) Longevity Product-Service System Remanufacturing Material recovery 

References

  1. Aalto University. (27.10.2015). Luxury fibre from recycled cardboard, retrieved from http://chem.aalto.fi/en/current/news/2015-10-27-005/ [accessed on: 01/06/2016].
  2. Aalto University. (11.2.2016). A process revolutionising cotton recycling wins the H&M Global Change Award, retrieved from http://www.aalto.fi/en/current/news/2016-02-11/ [accessed on: 01/06/2016].
  3. Antikainen, M., & Valkokari, K. 2016. Framework for sustainable circular business model innovation. ISPIM Innovation Forum, 13–16 March 2016, Boston, USA, retrieved from http://search.proquest.com/openview/bbdc162809e5430c6a3d151bb65e657d/1?pq-origsite=gscholar&cbl=2040562 [accessed on: 01/05/2016].
  4. Armstrong, C., Niinimäki, K., Kujala, S., Karell, E., & Lang, C. (2015). Sustainable product-service systems for clothing: Exploring consumer perceptions of consumption alternatives in Finland. Journal of Cleaner Production, 97: 30–39. DOI:  10.1016/j.jclepro.2014.01.046.CrossRefGoogle Scholar
  5. Briceno, T., & Stagl, S. (2006). The role of social processes for sustainable consumption. Journal of Cleaner Production, 14(17): 1541–1551.CrossRefGoogle Scholar
  6. EMF. (2012). Towards the circular economy: Economic and business rationale for accelerated transition. Ellen MacArthur Foundation, UK, retrieved from https://www.ellenmacarthurfoundation.org/assets/downloads/publications/Ellen-MacArthur-Foundation-Towards-the-Circular-Economy-vol.1.pdf [accessed on: 05/03/2016]
  7. Hvass, K. K. (2016). Weaving the Path from Waste to Value: Exploring Fashion Industry Business Models and the Circular Economy. Doctoral dissertation, CBS, Copenhagen, Denmark.Google Scholar
  8. Jackson, T., & Shaw, D. (2009). Mastering Fashion Marketing. Palgrave Macmillan: New York.Google Scholar
  9. Kaiser, S. (1990). The Social Psychology of Clothing: Symbolic Appearances in Context, 2nd ed. Macmillan Publishers: New York.Google Scholar
  10. Karell, E. (2013). Planned continuity; multi-life garments through modular structures & supplemental services, in K. Niinimäki (Ed.) Sustainable Fashion: New Approaches, 110–123, Aalto ARTS Books: Helsinki, Finland.Google Scholar
  11. Karell, E. (2014). Planned Continuity: Design of Sustainable Clothing Service Concept. MA thesis, Aalto University. https://aaltodoc.aalto.fi/handle/123456789/13401. [accessed on: 01/06/2016]
  12. Krikke, H., le Blank, I., & van de Velde, S. (2004). Product modularity and the design of closed loop supply chains. California Management Review, 46(2): 23–39.CrossRefGoogle Scholar
  13. McDonough, W., & Braungart, M. (2002). Cradle to Cradle: Remaking the Way We Do Things. North Point Press: New York.Google Scholar
  14. Mont, O. K. (2002). Clarifying the concept of product-service system. Journal of Cleaner Production, 10(3): 237–245.CrossRefGoogle Scholar
  15. Nguyen, M., Stuchtey, M., & Zils, M. (2014). Remaking the industrial economy. McKinsey Quarterly, February, retrieved from http://vuggetilvugge.dk/wp-content/uploads/2015/12/Circular_economyEMF-Newsletter-februar-2014.pdf [accessed on: 01/05/2016].
  16. Niinimäki, K. (2010). Forming sustainable attachments to clothes, in The Proceedings of the 7th International Conference on Design & Emotion, 4–7 October 2010, Chicago, USA.Google Scholar
  17. Niinimäki, K. (2011). From Disposable to Sustainable. The Complex Interplay between Design and Consumption of Textiles and Clothing, Doctoral dissertation, Aalto University: Helsinki, Finland.Google Scholar
  18. Niinimäki, K. (Ed.) (2013). Sustainable Fashion: New Approaches, Aalto ARTS Books: Helsinki, Finland. retrieved from https://aaltodoc.aalto.fi/handle/123456789/13769 [accessed on: 01/03/2016].Google Scholar
  19. Niinimäki, K. (2014). Sustainable consumer satisfaction in the context of clothing, in C. Vezzoli, C. Kohtala, A. Srinivasan, J. C. Diehl, S. M. Fusakul, L. Xin, & D. Sateesh (Eds) Product-Service System Design for Sustainability, 218–237. Greenleaf: Sheffield, UK.CrossRefGoogle Scholar
  20. Niinimäki, K., & Armstrong, C. (2013). From pleasure in use to preservation of meaningful memories: A closer look at the sustainability of clothing via longevity and attachment. International Journal of Fashion Design, Technology and Education, 6(3): 190–199.CrossRefGoogle Scholar
  21. Ophuis, P., & Trijp, H. (1995). Perceived quality: A market driven and consumer oriented approach. Food Quality and Preference, 6: 177–183.CrossRefGoogle Scholar
  22. Pawar, K. S., Beltagui, A., & Riedel, J. C. K. H. (2009). The PSO triangle: Designing product, service and organization to create value. International Journal of Operation and Production Management, 29(5): 468–493.CrossRefGoogle Scholar
  23. RSA Action and Research Centre. (2016). Designing for a Circular Economy: Lessons from the Great Recovery 2012–2016, RSA Action and Research Centre: London, UK.Google Scholar
  24. Relooping Fashion. (2016). What is the relooping fashion initiative? retrieved from http://reloopingfashion.org/ [accessed on: 08/07/2016]
  25. Smirnova, E., Elina Ilén, E., Sixta, H., Hummel, M., & Niinimäki, K. (2016). Colours in a Circular Economy. Circular Transitions – Mistra Future Fashion Conference on Textile Design and the Circular Economy. 23–24 November 2016. Chelsea College of Arts & Tate Britain. London UK.Google Scholar
  26. Swan, E., & Combs, L. (1976). Product performance and consumer satisfaction: A new concept. Journal of Marketing, 40 (2, April): 25–33.CrossRefGoogle Scholar
  27. T2C. (2015). Trash2Cash: Utilising zero-value waste textiles and fibres with design-driven technologies to create high quality products, retrieved from http://trash2cashproject.eu/ [accessed on: 05/06/2016].
  28. Tojo, N., Kogg, B., Kiørboe, N., Kjær, B., & Aalto, K. (2012). Prevention of Textile Waste: Material Flows of Textile in Three Nordic Countries and Suggestions on Policy Instruments. Nordic Council of Ministers: Copenhagen, Denmark.Google Scholar
  29. Tukker, A., & Tischner, U. (2006). Product-services as a research field: Past, present and future. Reflections from a decade of research. Journal of Cleaner Production, 14(17): 1552–1556.CrossRefGoogle Scholar
  30. Valkokari, K., Valkokari, P., Palomäki, K., Uusitalo, T., Reunanen, M., Macchi, M., Rana, P., & Liyanage, J. P. (2014). Road-mapping the business potential of sustainability within European manufacturing industry. Foresight, 16(4): 360–384.CrossRefGoogle Scholar
  31. Van Halen, C., Vezzoli, C., & Wimmer, R. (2005). Methodology for Product Service System Innovation. Koninklijke Van Gorcum: The Netherlands.Google Scholar

Copyright information

© The Author(s) 2017

Authors and Affiliations

  1. 1.Aalto UniversityHelsinkiFinland

Personalised recommendations