Abstract
Upon completion of this chapter, you will be able to:
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1.
Understand the concept of the social enterprise and its variants.
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2.
Describe business-oriented public social networks, their characteristics and benefits.
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3.
Describe the major social commerce activities that can be conducted within and by enterprises and the characteristics of such private social networks.
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4.
Discuss the online employment market, including its participants and benefits.
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5.
Review the social commerce activities and their relationship with e-entertainment and gaming.
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6.
Describe social gaming and gamification.
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7.
Define crowdsourcing and crowdfunding and describe their use in social commerce.
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8.
Describe social collaboration and its benefits. Also comment on the future of social commerce.
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Turban, E., Whiteside, J., King, D., Outland, J. (2017). Social Enterprise and Other Social Commerce Topics. In: Introduction to Electronic Commerce and Social Commerce. Springer Texts in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-319-50091-1_8
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