Abstract
Media technologies can offer many advantages to medical rehabilitation when sensitively matched to people’s strengths and constraints. Achieving this effective pairing to help practitioners and patients achieve their goals is at the heart of media psychology. The purpose of this chapter is to provide practitioners with context and examples to facilitate the implementation of media technologies into their practices and professional lives. This chapter includes definitions of common terminology, some innovative and creative uses of technology appropriate to medical rehabilitation, and guidelines for ethically implementing social media practices. Throughout, the focus is twofold: the first is patient centered, with cases of media technology used for interventions, treatments, and education; the second highlights how to use media technologies to interact with the public, with guidelines to effectively distribute information about your services and practice, share your expertise, and make professional connections.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Similar content being viewed by others
References
AMA. 5.00—opinions on confidentiality, advertising, and communications media relations. In: AMA’s code of medical ethics. Washington, DC: American Media Association; 2014.
AMA. Opinion 5.026—the use of electronic mail. In: Ethical guidelines for the use of electronic mail between patients and physicians. Washington, DC: American Media Association; 2003.
Aukstakalnis S, Blatner D. Silicon mirage: the art and science of virtual reality. Berkeley: Peachpit Press; 1992.
Botella C, Breton-López J, Quero S, et al. Treating cockroach phobia using a serious game on a mobile phone and augmented reality exposure: a single case study. Comput Hum Behav. 2011;27:217–27.
Braithwaite DO, Waldron VR, Finn J. Communication of social support in computer-mediated groups for people with disabilities. Health Commun. 1999;11:123–51.
Bramley D, Riddell T, Whittaker R, et al. Smoking cessation using mobile phone text messaging is as effective in Maori as non-Maori. N Engl Med J. 2005;118:1216.
Cialdini RB. Influence: the psychology of persuasion. New York: HarperCollins; 2007.
Conroy D, Yang H-H, Maher J. Behavior change techniques in top-ranked mobile apps for physical activity. Am J Preventative Med. 2014;46:649–52.
Consumer Health Information Corporation. Motivating patients to use smartphone health apps. McLean, VA; 2011.
Dimatteo MR. Social support and patient adherence to medical treatment: a meta-analysis. Health Psychol. 2004;23:207–18.
Fogg BJ. The behavior grid: 35 ways behavior can change. In: Persuasive 09. Claremont, CA: ACM; 2009.
Germain V, Marchand A, Bouchard S, et al. Assessment of the therapeutic alliance in face-to-face or videoconference treatment for posttraumatic stress disorder. Cyberpsychol Behav Soc Netw. 2010;13:29–35.
Google. The new multi-screen world study. In: Google think insights. 2012.
Green MC, Brock TC. The role of transportation in the persuasiveness of public narratives. J Pers Soc Psychol. 2000;79:701–21.
Hartzler A, Pratt W. Managing the personal side of health: how patient expertise differs from the expertise of clinicians. J Med Internet Res. 2011;13:e62.
Heaney CA, Israel BA. Social networks and social support. In: Health behavior and health education: theory, research, and practice, vol. 3. San Francisco: Jossey-Bass; 2008. p. 189–210.
Patel S, Park H, Bonato P, et al. A review of wearable sensors and systems with application in rehabilitation. J Neuroeng Rehabil. 2012;9:1–17.
Pew Research Center. Health fact sheet. In: Pew Research Internet Project. In press. http://www.pewinternet.org/fact-sheets/health-fact-sheet/. Accessed 5 May 2014.
Pew Research Center. Mobile technology fact sheet. 2014. http://www.pewinternet.org/fact-sheets/mobile-technology-fact-sheet/. Accessed 5 May 2015.
Rizzo A, John B, Newman B, et al. Virtual reality as a tool for delivering PTSD exposure therapy and stress resilience training. Mil Behav Health. 2013;1:52–8.
Rutledge PB. The psychology of mobile technologies. In: Bruck P, Rao M, editors. Global mobile: applications and innovations for the worldwide mobile ecosystem. Medford: Information Today; 2013. p. 47–72.
Smith A. Older adults and technology use: attitudes, impacts and barriers to adoption. In: Pew Research Internet Project. 2014. http://www.pewinternet.org/2014/04/03/attitudes-impacts-and-barriers-to-adoption/. Accessed 5 May 2015.
Taylor MJ, Mccormick D, Shawis T, et al. Activity-promoting gaming systems in exercise and rehabilitation. J Rehabil Res Dev. 2011;48(10):1171–86.
Thoren E, Svensson M, Tornqvist A, et al. Rehabilitative online education versus internet discussion group for hearing aid users: a randomized controlled trial. J Am Acad Audiol. 2011;22:274–85.
U.S. Department of Health and Human Services. The health insurance portability and accountability act of 1996 (HIPAA) privacy, security and breach notification rules. In press. http://www.hhs.gov/ocr/privacy/. Accessed 5 May 2014.
Woolford SJ, Barr KL, Derry HA, et al. OMG do not say LOL: obese adolescents’ perspectives on the content of text messages to enhance weight loss efforts. Obesity. 2011;19:2382–7.
Yohannan S, Schwabe E, Sauro G, et al. Use of Nintendo® Wii™ in physical therapy of an adult with lower extremity burns. Games Health. 2012;1:62–8.
Zambarbieri D, Carniglia E. Eye movement analysis of reading from computer displays, eReaders and printed books. Ophthalmic Physiol Opt. 2012;32:390–6.
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2017 Springer International Publishing Switzerland
About this chapter
Cite this chapter
Rutledge, P. (2017). Media Psychology: What You Need to Know and How to Use It. In: Budd, M., Hough, S., Wegener, S., Stiers, W. (eds) Practical Psychology in Medical Rehabilitation. Springer, Cham. https://doi.org/10.1007/978-3-319-34034-0_56
Download citation
DOI: https://doi.org/10.1007/978-3-319-34034-0_56
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-319-34032-6
Online ISBN: 978-3-319-34034-0
eBook Packages: MedicineMedicine (R0)