Persuasive Patterns in Q&A Social Networks

Conference paper

DOI: 10.1007/978-3-319-31510-2_16

Part of the Lecture Notes in Computer Science book series (LNCS, volume 9638)
Cite this paper as:
Adaji I., Vassileva J. (2016) Persuasive Patterns in Q&A Social Networks. In: Meschtscherjakov A., De Ruyter B., Fuchsberger V., Murer M., Tscheligi M. (eds) Persuasive Technology. PERSUASIVE 2016. Lecture Notes in Computer Science, vol 9638. Springer, Cham


Social networks differ in their structure and objectives, hence, the effectiveness of persuasion principles or patterns may vary from one type of network to another. This study aims to identify the persuasive principles that make a typical Q&A network successful. Using Stack Overflow as a case study, we applied the PSD model to evaluate the persuasive principles of the network. Our results show that all but four principles of the PSD model were implemented in Stack Overflow. This study can help social network developers build persuasive Q&A social networks and improve on existing social platforms.


Persuasive technology Social networks Persuasive systems design 

Copyright information

© Springer International Publishing Switzerland 2016

Authors and Affiliations

  1. 1.University of SaskatchewanSaskatchewanCanada

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