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Pilgrims’ Acceptance of a Mobile App for the Camino de Santiago

  • Angela Antunes
  • Suzanne AmaroEmail author
Conference paper

Abstract

This study aims to identify which factors affect pilgrim’s intentions to use a pilgrimage app, based on the extended unified theory of acceptance and use of technology (UTAUT2). The empirical results were obtained from a sample of 222 pilgrims of the Camino de Santiago (Saint James’s Way). Partial Least Squares Structural Equation Modelling was applied to test the hypothesized relationships of the proposed model. The results indicate that the most important factor affecting intentions to use the app is performance expectancy. Effort expectancy, social influence and hedonic motivations are other determinants of intentions to use a pilgrimage app. Facilitating conditions and habit do not affect intentions to use the app. The results of this study are valuable for a successfully implementation of pilgrimage apps, providing useful insights for pilgrimage app designers.

Keywords

Camino de Santiago Partial least squares UTAUT 2 Religious tourism 

Notes

Acknowledgements

The authors would like to thank the Polytechnic Institute of Viseu, the Center for Studies in Education, Technologies and Health (CI&DETS) and the Portuguese Foundation for Science and Technology (FCT).

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Copyright information

© Springer International Publishing Switzerland 2016

Authors and Affiliations

  1. 1.Higher School of Technology and ManagementPolytechnic Institute of ViseuViseuPortugal

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