Abstract
Lately, there have been increasing interests on Guanxi (Altstron, 1989; Ambler, 1994, 1995; Davies, 1995; Luo, 1997; Xin and Pearce, 1996). Guanxi has been studied in various disciplines, ranging from business strategies (Luo, 1997) to business policy (Ambler, 1996), management (Wu, 1994; Luo, 1997) and organizational development (Tsui and Farh, 1997).
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© 2015 Academy of Marketing Science
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Khoo, H.M., Lau, G.T., Shamdasani, P. (2015). An Empirical Study on the Taxonomy of Guanxi a Research in Progress Report. In: Manrai, A., Meadow, H. (eds) Global Perspectives in Marketing for the 21st Century. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer, Cham. https://doi.org/10.1007/978-3-319-17356-6_101
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DOI: https://doi.org/10.1007/978-3-319-17356-6_101
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