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Developing Data Analytics to Improve Services in a Mechanical Engineering Company

  • Anne-Maria Aho
  • Lorna Uden
Conference paper
Part of the Lecture Notes in Business Information Processing book series (LNBIP, volume 185)

Abstract

Business today must apply analytics to create new and incremental value. In today’s economy, it is imperative that businesses develop and enhance their understanding of how digital data is collected and analyzed in order to generate new or incremental profitable revenue or to reduce cost. The purpose of this paper is to report on one in-depth case of a mechanical engineering company introducing a process how data analytics (DA) could be used in the creation of new services. Manufacturing firms are under increasing pressure to create industrial services that offer unique contributions to long term profitability. This paper increases understanding of how the mechanical engineering company can create new services by using big data, through servitization.

Keywords

Big data Data analytics Service innovation Servitization 

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Copyright information

© Springer International Publishing Switzerland 2014

Authors and Affiliations

  1. 1.Seinäjoki University of Applied SciencesSeinäjokiFinland
  2. 2.Staffordshire UniversityStaffordUK

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