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Understanding the Past While Planning the Future: Times and Ambitions About AdvanceDesign

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Advanced Design Cultures
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Abstract

This contribution wants to explore design transformations into the age of complexity and globalisation, when design should aim to restore the balance between consumption and society. Advance design is a technique, a cognitive tool to better control probabilities and to create new relationships into a sociocultural vision. Five elements have to be considered: time bandwidth, ambitions, experimentation, authorship and principles like epigenetics, fertilisation,venture, virginity, storytelling and sensoriality. Some case histories and some tools are provided. A strong interdisciplinarial approach is required, as well as a whole understanding of socio-economical dynamics: Advance design is about transformation, but there is no transformation without the sense of both challenge and awareness.

I would like to try to demonstrate how in a certain sense time precedes the universe: that is, the universe is the result of an instability that occurred from a situation that preceded it: therefore, the universe is the result of a large-scale phase shift.

Ilya Prigogine

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Notes

  1. 1.

    The conference was sponsored and organized by the Politecnico di Milano, European Institute of Design, Domus Academy and the University of Gastronomic Sciences in Pollenzo, in 2006, with the support of the Province of Milan. About the concept of ‘sustainable sensoriality’, please refer to the concerning documents (www.dis.polimi.it/manzini-papers/slow+design_background.pdf).

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Correspondence to Giulio Ceppi .

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Ceppi, G. (2015). Understanding the Past While Planning the Future: Times and Ambitions About AdvanceDesign . In: Celi, M. (eds) Advanced Design Cultures. Springer, Cham. https://doi.org/10.1007/978-3-319-08602-6_4

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  • DOI: https://doi.org/10.1007/978-3-319-08602-6_4

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-08601-9

  • Online ISBN: 978-3-319-08602-6

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