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Activating the Tools of Social Media for Innovative Collaboration in the Enterprise pp 9–15Cite as

Field Research Methods

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Part of the book series: SpringerBriefs in Digital Spaces ((BRIEFSDIGIT))

Abstract

Our field research consisted interviews with 12 companies known for their innovativeness and four case studies.

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Reference

  • Wilson S (2012) At the Court of King Henry. Deloitte Review, Issue 10

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Authors and Affiliations

  1. Marshall School of Business, University of Southern California, Los Angeles, CA, USA

    Ann Majchrzak, Elizabeth Fife & Francis Pereira

  2. Dalian University of Technology, Dalian, People’s Republic of China

    Qingfei Min

Authors
  1. Ann Majchrzak
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  2. Elizabeth Fife
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  3. Qingfei Min
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  4. Francis Pereira
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Corresponding author

Correspondence to Ann Majchrzak .

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Majchrzak, A., Fife, E., Min, Q., Pereira, F. (2014). Field Research Methods. In: Activating the Tools of Social Media for Innovative Collaboration in the Enterprise. SpringerBriefs in Digital Spaces. Springer, Cham. https://doi.org/10.1007/978-3-319-03230-6_2

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