Abstract
This chapter presents the second period of Litigation PR evolution in London. It is focusing on the introduction of The Blue Arrow fraud case as the key event: the first formal use of Litigation PR in England (1992).
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Notes
- 1.
Telephone interview with Stephen Lock, Moscow, 27/11/2009.
- 2.
Telephone interview with George Pitcher, 16/08/2011.
- 3.
Originally, Mr. Pitcher was an Anglican priest.
- 4.
Telephone interview with George Pitcher, 16/08/2011.
- 5.
Mr. Pitcher collected those issues and took them to companies to say, “this is what you are going to have to manage and this is how you are going to respond” (Telephone interview with George Pitcher, 16/08/2011).
- 6.
It was properly called issue management.
- 7.
Telephone interview with Stephen Lock, Moscow, 27/11/2009.
- 8.
Telephone interview with George Pitcher, 16/08/2011.
- 9.
Bovine spongiform encephalopathy (BSE), commonly known as mad-cow disease.
- 10.
Telephone interview with George Pitcher, 16/08/2011.
- 11.
- 12.
Regina v NatWest Investment Bank and Others (1989-92).
- 13.
Telephone interview with George Pitcher, 16/08/2011.
- 14.
Jones and Pollit (1995) and Kiernan (2005); Law Report: No publication of jury room secrets: H M Attorney-General v Associated Newspapers Ltd and others—House of Lords (Lord Keith of Kinkel, Lord Bridge of Harwich, Lord Goff of Chieveley, Lord Lowry and Lord Lloyd), 3 February 1994, available from: http://www.independent.co.uk/arts-entertainment/law-report-no-publication-of-jury-room-secrets-h-m-attorneygeneral-v-associated-newspapers-ltd-and-others--house-of-lords-lord-keith-of-kinkel-lord-bridge-of-harwich-lord-goff-of-chieveley-lord-lowry-and-lord-lloyd-3-february-1994-1392918.html [Accessed: 18 June 2011].
- 15.
Telephone interview with George Pitcher, 16/08/2011.
- 16.
Telephone interview with George Pitcher, 16/08/2011.
- 17.
Telephone interview with George Pitcher, 16/08/2011.
- 18.
Telephone interview with George Pitcher, 16/08/2011.
- 19.
Telephone interview with George Pitcher, 16/08/2011.
- 20.
Telephone interview with George Pitcher, 16/08/2011.
- 21.
Telephone interview with George Pitcher, 16/08/2011.
- 22.
Telephone interview with Stephen Lock, Moscow, 27/11/2009.
- 23.
Telephone interview with Stephen Lock, Moscow, 27/11/2009.
- 24.
Available from: http://www.independent.co.uk/arts-entertainment/law-report-no-publication-of-jury-room-secrets-h-m-attorneygeneral-v-associated-newspapers-ltd-and-others-house-of-lords-lord-keith-of-kinkel-lord-bridge-of-harwich-lord-goff-of-chieveley-lord-lowry-and-lord-lloyd-3-february-1994-1392918.html [Accessed: 18 June 2011].
- 25.
In 2005 he sold Luther Pendragon and was ordained as an Anglican priest. Later Pitcher became religion editor at The Daily Telegraph. More recently, he retains the title of chairman at his consultancy Bridgit Kildare (PR Week, 12 December 2007).
- 26.
This was also confirmed by Litigation PR expert Mr. Lock, who developed a strong and sophisticated Litigation PR practice in London from 1993–1994.
References
Jones I, Pollit M (1995) Economics, ethics and integrity in business. J Assoc Christian Econ (19):1–21. Available from http://christian-economists.org.uk/jour_19.pdf
Kiernan P (2005) Learning from the past: practical lessons from UK cases. Paper presented at the United Nations Asia and Far East Institute for the Prevention of Crime and the Treatment of Offenders, Tokyo
Pitcher G (2002) The death of spin? Available from DEMOS http://www.demos.co.uk. Retrieved 20 December 2010
Pitcher G (2003) The death of spin. Wiley, London
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Beke, T. (2014). The First Formal Use of Litigation PR in London in 1992. In: Litigation Communication. Springer, Cham. https://doi.org/10.1007/978-3-319-01872-0_5
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