Advertisement

Moga Factory: The Beginning

  • Asit K. Biswas
  • Cecilia Tortajada
  • Andrea Biswas-Tortajada
  • Yugal K. Joshi
  • Aishvarya Gupta
Chapter
Part of the SpringerBriefs on Case Studies of Sustainable Development book series (BRIEFSCSSD)

Abstract

After some background fact-finding and analysis of the situation, Nestlé decided to take the risk and submitted a plan for the construction of a milk factory in Moga, some 160 km northwest of Chandigarh, the capital of the state of Punjab, for approval by the Government of India. The formalities pertaining to the incorporation of an Indian company were successfully completed in 1959, in which Nestlé owned 90 % of the capital. Accordingly, in 1961, in a non-descript and a very little known area of Punjab, with no culture of sustained milk production and a virtually non-existent milk economy, Nestlé constructed a factory with a processing capacity of 9,000 t of fresh milk per year.

Keywords

Milk Yield Buffalo Milk Fresh Milk Dairy Animal Condensed Milk 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

References

  1. Agarwal B (1983) Mechanization in Indian agriculture: an analytical study based on the Punjab. Delhi School of Economics, New DelhiGoogle Scholar
  2. Bhalla GS (1983) Green revolution and the small peasant: a study of income distribution among Punjab cultivators. Concept Pub. Co., New DelhiGoogle Scholar
  3. Chaudhri DP, Dasgupta AK (1985) Agriculture and the development process: a study of Punjab. Croom Helm, LondonGoogle Scholar
  4. Nestlé Alimentana Company (1975) Nestlé in the developing counties. Nestlé, VeveyGoogle Scholar
  5. Sandhu TS (1978) Agro-climatic and other situations. Year-book. Food Specialities Limited, MogaGoogle Scholar
  6. Sandhu TS (1981a) Extent of full employment generated by Moga milk plants in its milk shed area. Food Specialities Limited, MogaGoogle Scholar
  7. Sandhu TS (1981b) Evaluation of development activities of Moga milk plant. Food Specialities Limited, MogaGoogle Scholar
  8. Sandhu TS (1981c) Inputs for Milk procurement. Food Specialities Limited, MogaGoogle Scholar
  9. Sandhu TS (1981d) Prosperity?. Food Specialities Limited, MogaGoogle Scholar
  10. Sandhu TS, Dhaliwal KS (1980) Rural Poverty. Food Specialities Limited, MogaGoogle Scholar

Copyright information

© The Author(s) 2014

Authors and Affiliations

  • Asit K. Biswas
    • 1
  • Cecilia Tortajada
    • 2
  • Andrea Biswas-Tortajada
    • 2
  • Yugal K. Joshi
    • 3
  • Aishvarya Gupta
    • 4
  1. 1.Lee Kuan Yew School of Public PolicyNational University of SingaporeSingaporeSingapore
  2. 2.Third World Centre for Water ManagementAtizapánMexico
  3. 3.Delhi DivisionNorthern RailwaysNew DelhiIndia
  4. 4.Nirma UniversityAhmedabadIndia

Personalised recommendations