Business Research Methods pp 245-258 | Cite as

# Binary Logistic Regression

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## Abstract

This chapter discusses a methodology that is more or less analogous to linear regression discussed in the previous chapter, *Binary Logistic Regression*. In a binary logistic regression, a single dependent variable (categorical: two categories) is predicted from one or more independent variables (metric or non-metric). This chapter also explains what the logistic regression model tells us: Interpretation of regression coefficients and odds ratios using IBM SPSS 20.0. The example detailed in this chapter involves one metric- and four non-metric-independent variables.

## Keywords

Logistic Regression Binary Logistic Regression Logistic Regression Coefficient Categorical Independent Variable Account Holder
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## Copyright information

© Springer International Publishing Switzerland 2014