Abstract
Analysing the conservation of cultural heritage associated with religious pilgrimage routes is a complex and multifaceted task. Heritage plays a vital role in fostering sustainable local tourism, conserving cultural wealth, shaping community identity, and promoting its appreciation and recognition internationally. In this study, we suggest evaluating the impact of cultural assets using Twitter as a social network platform and by conducting sentiment analysis on tweets. Our approach comprises a preliminary examination of the most prominent assets along the French route of the Camino de Santiago as it traverses Castile and Leon.
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Acknowledgements
The authors are grateful for the support and funding from: (i) the Ministry of Science and Innovation through its networks of excellence HAR2017-90883-REDC and RED2018-102518-T, and the project PID2020118906GB-I00; (ii) the Junta de Castilla y León — Consejería de Educación (BDNS 425389); and the FWO-WOG (W001220N). In addition, this work has been partially funded by the European Social Fund, as Silvia Díaz de la Fuente is the recipient of a predoctoral grant through the Consejería de Educación de la Junta de Castilla y León. The authors would also like to thank Natalia Franco Peciña for her help in some programming work.
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Díaz de la Fuente, S., Ahedo, V., Alonso Abad, M.P., Santos, J.I., Galán, J.M. (2024). Analysing the Impact of Religious Pilgrimage Routes Through Twitter Sentiment Analysis: A Case Study. In: Bautista-Valhondo, J., Mateo-Doll, M., Lusa, A., Pastor-Moreno, R. (eds) Proceedings of the 17th International Conference on Industrial Engineering and Industrial Management (ICIEIM) – XXVII Congreso de Ingeniería de Organización (CIO2023). CIO 2023. Lecture Notes on Data Engineering and Communications Technologies, vol 206. Springer, Cham. https://doi.org/10.1007/978-3-031-57996-7_32
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