Abstract
The gap between university and business has been mentioned recently as one of the most serious problems in Engineering schools. In this study, we propose a groupwork methodology to help bridge this gap, by allowing students to interact with start-ups, study their strategies, and apply this knowledge on a practical project. Students were asked to visit a start-up and describe its business model. Afterwards, they developed an innovative idea for a product or service, and designed a business model to exploit this idea, using the knowledge acquired in the first stage. Results were very satisfactory, with higher engagement and overall student satisfaction with the course.
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Mendonça Tachizawa, E., Martín-Rubio, I. (2024). Bridging the University-Business Gap in Engineering Schools: Implementation of a Course Groupwork in Innovation Management. In: Bautista-Valhondo, J., Mateo-Doll, M., Lusa, A., Pastor-Moreno, R. (eds) Proceedings of the 17th International Conference on Industrial Engineering and Industrial Management (ICIEIM) – XXVII Congreso de Ingeniería de Organización (CIO2023). CIO 2023. Lecture Notes on Data Engineering and Communications Technologies, vol 206. Springer, Cham. https://doi.org/10.1007/978-3-031-57996-7_30
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DOI: https://doi.org/10.1007/978-3-031-57996-7_30
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